In the face of fierce competition in many areas of business, every company, large or small, needs a well-thought-out, competently implemented, individual corporate identity to set itself apart.
Corporate identity is a set of permanent elements (graphic, color, written) used to represent products and/or services, company information, as well as the internal and external design of the organization in a single style that helps to create a company image.
The corporate identity effectively solves 5 interrelated business tasks:
The main carriers of corporate identity:
Additional media corporate identity:
Each company’s corporate identity requirements differ, and it is only after in-depth consultation can the individuality of the components be identified and the set of requires media be produced
All the above-listed corporate-style media are designed in a single key and contain the constants of the corporate style: logo, corporate fonts, primary and secondary corporate colors throughout all applications.
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